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Everything you need, done right.

Every divorce professional needs to compete effectively in the local market. Invest in expert guidance and tactics to attract qualified leads and increase conversions. Stay ahead of the competition at minimal cost.

Essential SEO


Every local service business needs this package to compete effectively. Includes local search services to optimize Google search visibility and to track top-30 competitors. Stay ahead of the competition at minimal cost.
$ 300 / month for 12 months
  • A LOCAL SEARCH EXPERT ON YOUR TEAM
  • 20+ years of experience, 11 years exclusively in local search marketing.
  • Essential local marketing / SEO services deployed for maximum impact: strategic marketing advice; pop-up call-to-actions; technical SEO including schema, optimized meta-titles, xml map, HTTPS security check, and crawl review. We implement what's needed to boost visibility and conversions.
  • GOOGLE BUSINESS PROFILE
  • Initial optimization and monthly check / update of your Google Business Profile listing — the #1 local search ranking factor.
  • LOCAL SEARCH RANK TRACKING (ONE LOCATION)
  • Custom weekly Google local search ranking reports show how your site ranks against up to 30 competitors in your local market. Track your progress and discover opportunities to rank higher.
  • AUTOMATED REVIEW COLLECTION (ONE LOCATION)
  • Automatic system collects and displays positive reviews on your website from Google, Facebook, Yelp.
  • PREMIUM WEBSITE HOSTING WITH 2-SECOND GUARANTEE (ONE DOMAIN)
  • Fast, business-class managed cloud VPS WordPress hosting, including security shield, solid state storage, and a private control panel to manage your account. Servers located in Dallas, Texas.
  • Core Web Vitals is Google's new standard for site speed. Your scores are a ranking factor and directly affect customer experience. We guarantee your site's overall score will be 90 or more — passing Google's thresholds. ​

Standard Package


Every divorce professional needs this package to compete effectively. Optimize Google search visibility and to track top-30 competitors. Stay ahead of the competition at minimal cost.
$ 500 / month for 12 months
  • A LOCAL SEARCH EXPERT ON YOUR TEAM
  • 20+ years of experience, 11 years exclusively in local search marketing.
  •  
  • Custom lead generation call-to-action popup on your website pages dramatically increases leads. Includes instant text alerts so you can respond quickly.​
  • Exclusive local-intent keyword list reveals exactly which searches trigger local search results — these are the keywords that should guide your marketing and content creation. ​
  • GOOGLE BUSINESS PROFILE
  • Initial optimization and monthly check / update of your Google Business Profile listing — the #1 local search ranking factor.
  • Monthly check of your Google Web Vitals metrics. If your Google performance score is less than 90, we'll fix it. We only guarantee a score 90+ if your site is hosted with us.
  • Google Business Profile listing for individual practitioners (up to two). This listing is in addition to your main Google Business Profile and is explicitly permitted by Google. Doubles exposure in local search.
  • Monthly phone call to check progress, review strategy, and answer questions.
  • AUTOMATED REVIEW COLLECTION (ONE LOCATION)
  • Automatic system collects and displays positive reviews on your website from Google, Facebook, Yelp.
  • 24/7 WEBSITE MONITORING
  • Continuous uptime monitoring at 1-minute intervals so you don't lose leads. If we are hosting your site, and it breaks or goes down due to a server issue, we'll get it running.
  • Configure WordPress plugins and themes to automatically update, resulting in better performance and security.
  • LOCAL SEARCH RANK TRACKING (ONE LOCATION)
  • Custom weekly Google local search ranking reports show how your site ranks against up to 30 competitors in your local market. Track your progress and discover opportunities to rank higher.
Popular

Premium Package


For professionals selling high-ticket services into very competitive local market. Extra focus on . . . . Invest in expert guidance and tactics to attract more leads and increase conversions.
$ 1,000 / month for 12 months
  • INCLUDES EVERYTHING IN THE STANDARD PACKAGE PLUS THESE SERVICES:
  • Pro-level level local marketing / SEO services deployed for maximum impact: strategic marketing advice; pop-up call-to-actions; home page optimization and copywriting; technical SEO including schema, optimized meta-titles, xml map, HTTPS security check, and crawl review. We implement what's needed to boost visibility and conversions.
  • Posts and pages require optimization to rank well organically and support your Google Business Profile listing. We optimize your content (up to the monthly time limit). Includes focus keyword, title, meta-title, meta-description, headings, featured image, AI-powered FAQs, outbound links.
  • Monthly phone call to check progress, review strategy, and answer questions.
  • APPS WE USE TO SUPERCHARGE YOUR MARKETING
  • Frase — Amazing AI-powered writing tool creates content briefs and full drafts, provides a blueprint for creating content that ranks against competitors.
  • Rank Math Pro — Creates service and location schema (structured data) that search engines read directly, and optimizes pages and posts for specific keywords.

20+ years of experience, 12 years exclusively in local search marketing. Finally you can get straight answers from a professional to any of online marketing

 

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Your Google Business Profile (formerly Google My Business listing) is the #1 local search ranking factor. Initial optimization and monthly check / update of your Google Business Profile listing

Reviews are one of today’s most powerful business acquisition and retention strategies. Positive reviews generate revenue. 

Each day, our automatic system collects any fresh reviews from Google, Facebook, and Yelp, and displays them on your website in a nicely formatted way. This package covers one location. If you need to collect reviews from additional listings, please ask. 

To request reviews from clients, and bring review acquisition into your business process, we recommend an automatic text-based system like TrueReview (not part of this package). 

 

Specific schema for you “Money Pages” — About Page, Contact Page, Home Page, and . . . Services? 

These on-page technical optimizations include:

  • Links to your Google Business Profile, Service schema and Local Business schema (structured data about your business and location that search engines can read directly)  
  • Have the highest likelihood of attracting new traffic.
  • Form the strongest impressions with new users.
  • Have the highest chance of achieving conversion.
  • Give you the best chance to sell your brand.
  • Are weighted more significantly than other pages by search engines.
  • In other words, they’re your money pages.
  • Optimized meta-titles on all pages and posts
  • Optimized meta-descriptions on key pages
  • HTTPS security check
  • Proper headings on the website page that is linked from your Google Business Profile (usually your home page)

Custom weekly Google local search ranking reports show how your site ranks against up to 30 competitors in your local market. Track your progress and discover opportunities to rank higher.

Exclusive local-intent keyword list reveals exactly which searches trigger local search results — these are the keywords that should guide your marketing and content creation.

97%+ of website visitors simply leave — only 3% of visitors take any revenue-generating action. We’ve discovered that a custom lead generation call-to-action popup on your website pages dramatically increases leads. It’s important to respond quickly so we also include instant text alerts. 

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WordFence. Of course, we cannot guarantee you’re site will never get hacked, but the security measures we put in place greatly reduce the likelihood. Auto plugin updates.

 

 

Are you sick of getting a blizzard of annoying comment spam or form spam through your website? We install Google Captcha plus a form security plugin to dramatically cut or eliminate spam, so you can focus on potential client inquiries. 

2 months free (16% discount) when pre-paid for 12 months

ABOUT THIS PACKAGE

1. It takes ongoing work and time to see results from Local SEO and Search Marketing; we ask clients to commit to the full 12-month subscription. There are no refunds on this professional service. 

1. Fees are automatically billed and renewed until cancellation. You can change your payment method at any time.

2. The scope of work or pricing may change when you renew (we’ll notify you if it does). Renewal discounts may be available, but are not guaranteed.

3. The scope of work is limited to items on this page.  Except as noted, the scope of work does not include content creation, copywriting, detailed SEO optimization of individual posts and pages, or writing review responses.

4. If your website breaks or goes down because someone on your team broke it, or it was maliciously hacked, we bill for troubleshooting and repair at $125 / hour.

5. We only work on websites powered by WordPress.

This product is for you if . . .
  • You’re frustrated with marketing agency techno-babble
  • You don’t have time to track multiple marketing channels
  • You want to spend your marketing money wisely in something that sticks 
  • You like simple, understandable
This service is probably NOT for you if . . .
  • You hate technology. Google owns search marketing. We rely heavily on Google services along with best-of-breed technology from other vendors to drive leads to your business. Online marketing is by nature technology-heavy, although we do our best to isolate you from it.
  • You churn consultants. Churning marketing people leads to confusion and poor outcomes. We ask for a 12-month mutual commitment to demonstrate results. 
  • You like throwing darts. throwing darts at marketing channels and consultants. That’s the second reason we ask for a 12-month commitment. We’ll help isolate the methods that pull in clients.   
  • You demand fast results. Local SEO, like all organic SEO efforts, takes time to get traction, months rather than days. Once in place though, organic search results “stick” much better than other channels such as advertising or social media.
  • Asking for reviews troubles you. Reviews are the #1 client conversion factor and the #2 search ranking factor. As a keystone tactic, you can’t in local search compete without them. We can help you create an automatic and painless review acquisition system, but you still need to play along, requesting and responding to reviews. 
  • You’re desperate for leads. Local SEO is powerful, longer-range strategy that builds lasting value over time. If you need a surge of business immediately, local SEO is not the optimum choice. You’re better off with fast-track tactics: fixing your message and sales process, local networking, advertising, etc.
Do you belong to any of these associations or workshops? Our Divorce Professional program is a perfect fit.